On-Demand Webinar
How Adrian College Increased Their Alumni Engagement with a Community Platform
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Guest Speakers:
Jennifer Carlson
Director of Alumni Relations at Adrian College
Grace Waterstradt
Director of Annual Giving at Adrian College
Liz Boag
Head of Sales at Raftr
Sarah Garner
Client Success Manager at Raftr
How Adrian College Increased Their Alumni Engagement with a Community Platform
Historically, engaging alumni has been no easy task, with only 25% of alumni opening traditional content like alumni newsletters, – and that was before COVID restrictions halted in-person events.
Thankfully, Alumni Teams across the country can finally start returning to their regular programs; however, many are finding it increasingly difficult to keep their alumni networks engaged and connected to campus after such a long time away.
Discover how the team at Adrian College leveraged a custom community platform to promote purposeful alumni engagement, a key driver to annual giving.
During the webinar you’ll discover:
- What channels Adrian College had previously used to engage alumni
- What worked, what didn’t, and how alumni engagement was measured
- How the team decided on the right community platform for Adrian