How Adrian College Increased Their Alumni Engagement with a Community Platform.
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Head of Sales at Raftr
Campus Success Manager at Raftr
Director of Alumni Relations at Adrian College
Director of Annual Giving at Adrian College
35 minutes + Q&A
How Adrian College Increased Their Alumni Engagement with a Community Platform
Historically, engaging alumni has been no easy task, with only 25% of alumni opening traditional content like alumni newsletters, – and that was before COVID restrictions halted in-person events.
Thankfully, Alumni Teams across the country can finally start returning to their regular programs; however, many are finding it increasingly difficult to keep their alumni networks engaged and connected to campus after such a long time away.
Discover how the team at Adrian College leveraged a custom community platform to promote purposeful alumni engagement, a key driver to annual giving.
- The channels Adrian College had previously used to engage alumni
- What worked, what didn’t, and how alumni engagement was measured
- How the team decided on the right community platform for Adrian