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Invest in Yourself: Announcing Lorna Borenstein

Invest in Yourself: Announcing Lorna Borenstein

Adding to the lineup of the June 16 Invest in Yourself Virtual Conference, we are thrilled to announce the addition of Lorna Borenstein to our incredible group of featured speakers.

Lorna is the Founder & CEO of Grokker, and the author of It’s Personal: The Business Case for Caring. The challenges of today’s new work-from-home environment have transformed the role of employers from mere beneficiaries of workforce health to essential partners in supporting employees’ total wellbeing. It’s Personal: The Business Case for Caring serves as a strategic and tactical guide for company leaders who want to embrace this transformational change, improve employee engagement, and drive business results.

The book offers insights into critically important issues such as:

  • The Human Connection Movement™ in the workplace, which is fueled by a growing desire among employees to feel more connected to one another and as a result, better connected to their jobs
  • How employee needs and expectations are changing, and what employers can do to meet these new needs 
  • Why now is the time to take a fresh look at the employer/employee relationship
  • The costs of not caring: understanding the direct connection between employee wellbeing and engagement and a company’s bottom line
  • Leadership’s role in not only culture change but in improving the life and work experiences of employees
  • The unique and unmanageable burden being placed on women and working mothers in the workforce
  • How to develop a corporate wellbeing plan with limited resources

It’s Personal: The Business Case for Caring is written by Lorna Borenstein, founder and CEO of Grokker – the on-demand wellbeing engagement solution for global enterprises such as CVSHealth, Target, and eBay. The book can be used by leaders to justify why creating a caring environment is a vital corporate strategy, not just because it’s the right thing to do but because it’s the smart thing to do.

About the Event 

Invest in Yourself will offer a combination of internationally-known speakers, interactive workshops, purposeful breaks, giveaways, and fun in a 1-day virtual experience unlike anything else in higher education. Connect with other higher ed professionals and learn techniques for practicing self-care, improving well-being, developing resilience, and implementing these strategies in the workplace.

The event will be hosted by Amma Marfo,  a higher education professional, writer and editor based in Boston, MA. Other confirmed speakers include Paul Osincup, presenting “Stress is a Laughing Matter: Using Humor as a Coping Strategy” at the virtual experience. Additional speakers to be announced in coming weeks.

Registration for the event opens Monday, April 19

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